MICROSOFT / TAKEPART.COM - SENIOR MANAGER, INTEGRATED MARKETING

WORLD FOOD DAY

TakePart and Microsoft teamed up to raise awareness around World Food Day by promoting a video they made.

Through high impact media distribution and editorial content alignment, Microsoft’s video video was authentically integrated throughout TakePart.

Flight: 2 Days

  • 23,109,975  Total Campaign Reach
  • 9,943,303   Social Media Influencer Reach
  • 6,109,676  Video Plays of Growing Underground
  • 3,664,414   High Impact Media Impressions
  • 1,817,877   Native Video Distribution Impressions
  • 890,062  Social Media Impressions
  • 684,643  Visits to Sponsored Editorial Content