U.S. BANK

The Ask
U.S. Bank was looking to TuneIn to produce an engaging financial intelligence podcast that will help listeners raise their financial IQ.

How TuneIn Helped
U.S. Bank and TuneIn launched a six-part, bi-weekly new finance podcast series, “The $ave Space.” In partnership with top podcasters, Cheddar News and Talkhouse, this new podcast series helped raise awareness around financial literacy and features experts and special guests.

The Results
“The $ave Space” ranked in the Top 25 podcasts on TuneIn and in the top 200 on Apple Podcasts. In addition to driving traffic to their Financial IQ resources page, U.S. Bank was thrilled with the added value of the Voice Landing Page, produced by TuneIn, for connected devices like Amazon’s Echo.

• 109K Unique Listeners

• 66% Listen through rate

• 682K Downloads